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Beauty Industry

Scentbird Launches Lip Balm

The tubes feature metal tip applicators.


Scentbird has launched a lip balm collection — and the brand is promoting its packaging to shoppers on its website. The lip balm’s squeeze tubes are fitted with metal-tip applicators that deliver a cooling effect to the lips when applying the product.

There are four flavored options, and each delivers a “hint of shimmer” while moisturizing the lips. The collection includes Pink Champagne, Raw Honey, Green Tea, and Modern Rose. The formulations don’t contain parabens or sulfates, and include botanical extracts, shea butter, cocoa butter, almond oil, and avocado oil. 

The fact that the lip balms are scented is no surprise — Scentbird originally only sold fragrance, in trial sizes. Scentbird partners with fragrance brands to offer a monthly fragrance subscription service that includes a month-long supply of a brand-name fragrance, in Scentbird’s clever spray package. Recently, the company expanded its offerings to include hand cream, body washes, body scrubs, and candles. 

Scentbird’s Lip Balm package was produced by HCT Group.



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